Geared up and ready for SES, London and New
York.
Last week, Kevin Ryan and I headed up SES, London. And what
a great show it was.
If you couldn't make London, here's your chance to join Kevin
and a host of industry thought leaders at what promises to be
the biggest search marketing event on the planet.
SES, New York takes place March 17 - 20 and the agenda is outstanding.
Great sessions and great speakers. It really is a "must attend"
event.
Featured speakers include Nick Carr, author of the book, The
Big Switch: Rewiring the world, from Edison to Google. And Andrew
Tomkins, Chief Scientist, Yahoo! Research will be giving his insight
and analysis of content, communities and users on the World Wide
Web.
My friends Erica Schmidt, Mona Elesseily, Chrysi Philalithes
and Lyndsay Menzies will be adding their own mix of marketing
intelligence and in the trenches reports. And John Battelle will
be giving us his thoughts on Universal and blended results at
Google and the other majos search engines.
And no doubt in my mind, a thought provoking keynote from Jason
Calacanis.
On day one, I'll be moderating the organic listings forum with
a panel of SEO superstars. Join me and grill Bruce Clay, Jill
Whalen, Todd Friesen and Dave Naylor. There'll be two search around
the world sessions and a BIG Orion panel on getting vertical search
right.
Day two has Nick Carr's keynote, and I'll be doubling up with
Kevin Ryan to moderate another BIG Orion panel on Universal and
blended search. And I should mention a not to be missed session
with Tim Ash, author of the excellent mew book, Testing and Tuning
Landing Pages.
Day three has a morning keynote from Gordon McLeod, President,
The Wall Street Journal Digital Network. And I'll be sitting on
the link building basics panel. One session I'm really looking
forward to is CSS, AJAX, Web 2.0 & Search Engines. As the
web moves into its second generation, sites are making more use
of CSS, AJAX and other advanced and interactive design techniques.
But how are the largely Web 1.0 search engines reacting to these,
from an SEO perspective. This session explores issues and solutions.
With the new SES Awards ceremony to look forward to as well as
the dozens of social events surrounding SES, New York, you really
do have to be there.
So, I look forward to seeing you at SES, New York, March 17 -
20 for three whole days of search marketing strategy.
Cheers!
Mike Grehan.
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